Salam International

eCommerce Webstore Case Study

Business Brief

Salam International Investment LTD is a leading multi-industry company from Qatar and operates in many different countries including Qatar, UAE, Saudi Arabia, Oman, Palestine, Kuwait, Jordan, Lebanon, and Bahrain. Salam International decided to enter the eCommerce market with its brand new online store for consumer goods as well as fashion, photography, and travel-related products.


  • Consulting
  • SMB Solution Implementation
  • Third Party extensions & Customisations
  • eCommerce Webstore Implementation


Salam International LTD is a leader in the retail industry. But due to COVID-19 Pandemic & nationwide lockdowns imposed by Governments, the entire retail market was suffering from business loss. Fortunately, Salam International LTD saw this as a rare opportunity and got inspired to enter the online retail marketplace with its first-ever retail web store to recover the sales damages caused by the Coronavirus and establish an online presence in the market.


MageDelight incorporated the SMB solution and did certain enhancements according to the client’s request to build Salam International’s online store. Along with it, we used our FashionGO Theme and did design customization to help Salam International establish a strong online presence and provide a phenomenon buying experience to its customers. And in addition to all the customization, we also integrated a handful of extensions to fulfill every custom functionality requirement asked by the client.

Here is the list of all features/functionalities we created on top of our SMB Solution to achieve the client’s vision for his eCommerce shop.

  • Employed modern and clean UI interfaces and responsive web-template with well-positioned web-content and other collateral.
  • Optimized entire post-sales fulfilment lifecycle with uniform stock-availability across all channels.
  • Employed Elasticsearch as mainline searching capabilities across a wide range of products.
  • Integration with PayFort Payment gateway to cater payments across the GCC region.
  • Streamlined checkout implementation with region-specific inputs from customers for a hassle-free shopping experience.


We delivered a fully-functional and scalable retail online store for Salam International LTD. With this, the client was able to establish a successful online presence in the retail market. And they witnessed a considerable spike in their online sales.

Business Details

Project Name

Salam B2C Webstore


Salam International Investment Limited




Fashion, Consumer Goods, Health & Beauty, Photography

Visit Website

We partnered with MageDelight to build our exclusive web store. And from the beginning, working with the MageDelight team has been a wonderful experience. All the team members were extremely enthusiastic in helping us achieve our goals and they went above and beyond to fulfill our every requirement. In fact, we are already in discussion for my next project with them.


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